6 Tips Customer Loyalty in Your Network Marketing Business
Customer loyalty in network marketing? Aren’t we supposed to build a team? Let’s face it, to be successful in the Network Marketing world, we have to sell out products. It doesn’t matter how many people you sign up if they don’t buy! My upline Lynette, is a $25K Executive Manager (25K monthly sales volume) and a large percentage is her repeat customer business. She has customer loyalty.
Nick Urban, a former lineman at Winona State signed a contract with the Minnesota Vikings after attending a minicamp as a tryout. He is a great example of loyalty, and what someone did to create it.
After signing his contract, Nick returned to work in his cashier job at Target.
And as Nick said,
“They were nice enough to take me on, knowing my situation and I owed them a lot,” Urban said of his bosses at Target, who gave him flexible, part-time hours so he could train for his shot at the NFL. “They were nice enough to help out [at Target] and people that are nice enough to help you, you don’t just leave high and dry.”
Way to go Target Manager! What about you? Are you standing out or just one of the million others who only cares about their money? During these times of cutbacks, have your customers been LEAVING YOU HIGH AND DRY?
Maybe the bigger question is: What are you doing to build relationships with your customers (or prospects) so they are so loyal to you?
Here is what I suggest:
1-even if they are not buying right now, stay in touch. Say hi, send something to make them smile or laugh on occasion. Make it something that is true to your personality and energy, then you are memorable
2-be a great listener, customers love it when you listen. Yes, listen, on social media, or even make a call and say hi!
3-be someone who does what they say they are doing to do. We are often quick to say: “Let me research that and get info to you.” Or “I have an article I think you will appreciate; I will send it when we get off the phone.” Do you?
4-Treat people who say no right now, as great as people who say yes. This will keep you “Top of Mind” when they are ready! I have some customers that took a long time to finally buy…but I kept the relationship positive.
5-be a referral source even to customers that cannot afford what you sell. Can you offer solutions to their problems beyond what you sell?
6-follow up! Check in when they receive a product, check in once they started using it, check in when they should be about out…check in!
What would you suggest to create a loyal customer?
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