Month: May 2020

 

Becoming a Trust Agent on Social Media 4 Tips

Networking is just a part of building your network marketing business, any business for that matter. And these days networking happens more and more online. Yes, we can still meet in person and go to events to network. Heck my husband will tell you his commute is a time to network when people look up from their phones, lol. I keep trying to tell him they are all networking online!

I have taught influence strategies for many years now, and networking is a big part of influence. I recall once being asked: “How do I network to build more influence?” Great Question!

I decided to answer from Chris Brogran’s book: Trust Agents: Using the Web to Build Influence, Improve Reputation and Earn Trust. He says:

“be sure to find ways to facilitate important meetings with new unknowns, because once you’ve cut yourself off from developing new contacts, your value to the network diminishes significantly. You must remain present to remain relevant.”

That’s really deep! Lol! But what he is saying about networking online and how powerful it is for you and your business success is important! Besides the important basics to becoming a trust agent online, having things like:

  • an account with a real name, you have to be a real person, after all we are in the people business.
  • a great quality picture where people can see your smile and energy (yes your phone can take that picture!)
  • posting information people are interested in and attracts not deters them… not your sales pitch every day… several times a day.
  • posting daily and sometimes more than once a day because let’s face it you are not relevant if you only post once or twice a week!

Those will greatly help your visibility, trust and influence online. But, based on Chris’s quote, influence is so much more than that. And we need to be influential to sell and recruit. Developing relationships with “new unknowns” is CRITICAL for success, otherwise you are stagnant on social media. Here are a few of my suggestions:

  1. Get in the habit of “friending” “following” “linking” with people regularly as it is an important part of your JOB as a network marketer.
  2. Make sure your profiles are public, so they come up when people are searching and looking at suggestions. Private profiles just to do get visibility, which automatically make you an UNKNOWN.
  3. This also means your posts are public as well. As I have trained before, you choose what to share- have a picture of the kids and just want family to see it, you can do that. And I know many network marketing moms that do not put pictures of their kids on social media as a choice.
  4. Get involved in others posts by learning to be a value-add commenter, not just a like again you are an unknown. Great comments that help the discussion help you be seen. This builds trust and so people may reach out or you may as well.

I could expand these 4 tips on becoming a trust agent for days! Lol, hopefully this get’s you started!

What are you doing, in your networking, to remain present and relevant? How are you keeping QUALITY the goal while growing? Are you Influential because you are present?

Think big, Dream Big, Go Big People

We all want to be productive, industrious and have fun. When we are young, we think we have all the time in the world to live our dreams and thus we defer things to later under the belief that we have time. I though have always been a think big, dream big and go big kind of person. I now realize that I probably could have even gone harder.

I thought I was an industrious person growing up. I had dreams and desires that I wholeheartedly executed on in order to achieve within my life. I wanted to graduate college, so I did the work to achieve that dream. I wanted to play in the NFL. I thought I had done the work to get it but unfortunately it didn’t work out.  I had made a promise to myself to keep progressing to my next goal or goals once an item had reached its natural conclusion. I keep the habit of asking myself: “what is next to live my greatest life?”

I never really thought about starting or owning a business as a young man. It just wasn’t something you saw growing up. I did however want experiences and things that I had not seen like a successful corporate career as both of my parents and grandparents were manual labors. I wanted to make my parents proud and I did that through the actions and behaviors I exhibited in my maturation process. I also wanted to buy or build a home that represented the fruit of my labor. We have one we love.

We all can look back and see that some of our friends and colleagues hit the proverbial glass ceiling at the end of high school and others of us blossomed into completely different people beyond high school. I also sadly watch people aging and not challenging themselves anymore. They are just wanting to “retire and die.” Not me! So, when my wife said let us start this networking business, and it aligned with our values and also allowed me to think big, dream big and go big once again? I was fully committed.

We all laugh a bit today when we think about the gems of knowledge that were handed down to us that we probably couldn’t comprehend or digest at the time, but now we look at them and go “man if I would have understood back then how thing might be different”. I would have started my side hustle years ago. And if you are like me, a think big, dream big, go big person, you agree.

Life is a real-time adventure that ebbs and flows constantly. We all like our patterns especially the comfortable ones: a safe stable job, plenty and consistent pay, safety, and shelter. Here now Covid throws a wrench into so called “safety.”  Yet think big, dream big, go big people are always thinking about the next thing, the bigger plan, how to not let the world control their safety. That’s why network marketing makes sense to people like me.

As I mentioned before, you only have right now so if you are in the first half of you life I urge you to go hard towards your goals, and start thinking bigger than you are today- I wish I had. If you’re in the second half of life guess what? I urge you to reawaken the fire in your belly and go hard to some goals. Those Andy Griffith re-runs will still be there, but you should want to close things out like a Boss.

Why being Great at Recruiting isn’t Enough

Recruiting most would say is hard. Maybe because my company gives up amazing lead pages and tracking, or because I am SO energetic with the “great opportunity”…that wasn’t my challenge! The hardest thing I have had to learn growing a network marketing team is leadership! And hell, I have been great at it in other areas in my life, even to the point of teaching it! LOL! It’s different in this world, especially if you use leads (cold market) to grow your business. I have no relationship with them.

Then I recalled when a family member, Dick, a person I have loved and respected, died.  I knew this man on a personal level, as a father, friend, husband, and grandfather.  He was a great man!  I remembered his memorial, many that worked with him also shared how great he was there.  There is where I had an epiphany:  Dick chose to lead not just at work but in life.  He chose to possess the characteristic of leadership…all the time. He was:

  1. Visionary
  2. Mentored and was a role model
  3. Didn’t take himself too seriously
  4. Chose to see the best in every person
  5. Saw the potential in others
  6. Practiced giving without ever expecting
  7. Had high standards
  8. Challenged you to be your best
  9. Came from a place of adventure
  10. Always came from love
  11. Knew solutions were possible
  12. Made family first.

What’s the point? I have realized that I must role model these to people that sign up with me! I was too bust letting the “great opportunity” lead! These characteristics are critical for your success. People in his life wanted to follow him. And you need others to want to follow you: especially those that sign up. So I had to”

  • Make a choice
  • Understand leadership is key
  • Pick one of these amazing characteristics above and incorporate it in my life 100% of the time and if you do, I guarantee you will:
  1. Get better results
  2. Improve loyalty from others
  3. Enjoy life more
  4. Truly be successful
  5. And grow your business!

What will you do to choose to lead?

BIG FOUR Reasons to Change and Make Success

When I started my career, I thought I would work for as long as I wanted to for one (maybe two) companies and retire as I was told growing up. My elders, always said: “get a good job and stay loyal, then retire with that pension.” I started working at my post graduate school job in 1998. It was a great place, I had great colleagues and we worked hard. I routinely woke at 4am, drove to the gym and then to work. I also believe that Protestant work ethic: “Hard work pays off.” I made a good living and never genuinely wanted for anything. In 2003, my organization lost a landmark case which triggered downsizing and coupled with the emergence of technical out-sourcing. And I was one the list.

The world has changed and it continues to change at an ever increasing rate. The day’s of working for one company your entire life and retiring or working one job and being able to live the life you want as opposed to living the you can afford may be over. Even now, where my family also believe that “government jobs” were safe, they hire on a contract basis. There is no guarantee of hitting a full pension.

A year and half ago my wife and partner told me about an eCommerce business idea that she had and wanted to get my opinion. I immediately was receptive due to several items:

  • Time: I only have so much time that I can physically be productive and that number declines as you layer on family obligations, commutes, etc.  so the opportunity to earn money while I slept was a compelling item.
  • Finances: Outsourcing work and the use of contract labor has made a significant transference of financial cost to individuals such as benefit cost. No longer are the days of sick leave, paid vacation and benefits – those are all out of pocket for many.
  • Competition: As an ex-collegiate athlete but it is still in me. I love to compete but when you talk about competing for jobs the selection process is very subjective. Also, I find work isn’t competitive anymore. I know my job and try to learn new things, but am even limited there. This would ignite that in me again- how do I win at this?
  • Earning: Your ability to earn greater and greater amounts is limited not only by your skills but the politics, and various other social economic factors that are outside of your control. Once we talked through the business opportunity and the only thing stopping us form earning was us -it was obvious to me that we should do it.

There is a lot that goes into starting and running a business. There is tons of paperwork, meetings, cold calls, prospecting and business development, just to name a few. Part of the attraction to this business is it is turnkey so the administrative paperwork, and overhead was handled by the hosting group. The reduction in the administrative burden allows us to focus on the substantive which was business development, advertisement, lead generation, sale’s pipeline management, etc.

I’ve learned a lot and continue to learn daily in this endeavor. Four big things I have learned:

  1. Be a better listener. There is a lot of noise in the world. People will talk which may give you the illusion that they want to do business with you and your ability to listen and quiet the noise and will go a long way in possibly closing a transaction or finding an ideal teammate that will duplicate what you do.
  2. Always be in business mode. No matter the time or place you should always be ready to do business.  Social situation or social media an opportunity may arise to do business and you must be ready. Doesn’t matter how tired I am.
  3. Adapt to a changing landscape. This is important with the advent of social media as people are paying less attention to their phones (especially unknown numbers) and email. In addition people’s attention is captured by video, fame, and social media platforms so you have to flow like water and find away to achieve your goal.
  4. Lastly, business development is a lot like courting. You see a beautiful woman but you have to put yourself and what you have to offer on the line. Ok, masculine example, but I am a man! Point is you have to put yourself out there. You may win or loss but you have to take action.

If you want to live your dream you must take actions and do thing that will facilitate your dream. That means constantly tending and helping it reach its fullest potential. Often we get in the rut of work hard and stay loyal. Now the only people I am passionate about and working for is us. That’s why I said yes to this great opportunity.

6 Tips Customer Loyalty in Your Network Marketing Business

Customer loyalty in network marketing? Aren’t we supposed to build a team? Let’s face it, to be successful in the Network Marketing world, we have to sell out products. It doesn’t matter how many people you sign up if they don’t buy! My upline Lynette, is a $25K Executive Manager (25K monthly sales volume) and a large percentage is her repeat customer business. She has customer loyalty.

Nick Urban, a former lineman at Winona State signed a contract with the Minnesota Vikings after attending a minicamp as a tryout. He is a great example of loyalty, and what someone did to create it.

After signing his contract, Nick returned to work in his cashier job at Target.

And as Nick said,
“They were nice enough to take me on, knowing my situation and I owed them a lot,” Urban said of his bosses at Target, who gave him flexible, part-time hours so he could train for his shot at the NFL. “They were nice enough to help out [at Target] and people that are nice enough to help you, you don’t just leave high and dry.”

Way to go Target Manager! What about you? Are you standing out or just one of the million others who only cares about their money? During these times of cutbacks, have your customers been LEAVING YOU HIGH AND DRY?

Maybe the bigger question is: What are you doing to build relationships with your customers (or prospects) so they are so loyal to you?

Here is what I suggest:

1-even if they are not buying right now, stay in touch. Say hi, send something to make them smile or laugh on occasion. Make it something that is true to your personality and energy, then you are memorable

2-be a great listener, customers love it when you listen. Yes, listen, on social media, or even make a call and say hi!

3-be someone who does what they say they are doing to do. We are often quick to say: “Let me research that and get info to you.” Or “I have an article I think you will appreciate; I will send it when we get off the phone.” Do you?

4-Treat people who say no right now, as great as people who say yes. This will keep you “Top of Mind” when they are ready! I have some customers that took a long time to finally buy…but I kept the relationship positive.

5-be a referral source even to customers that cannot afford what you sell. Can you offer solutions to their problems beyond what you sell?

6-follow up! Check in when they receive a product, check in once they started using it, check in when they should be about out…check in!

What would you suggest to create a loyal customer?

Finding What you Value: Is it Dumbshit?

Since the end of World War II, the United States has enjoyed a 75-year reign of global supremacy. This dominance has been based on the mobilization of industry, labor, labor unions, resources, as well as knowledge and production methods. One of the things this period of prosperity has brought about is a huge change in our value system. If you talk to anyone from the WWII generation, they will talk about the values of simple times and living. Let us not confuse those times with being easy! It is not called “The Greatest Generation” for nothing.  People still wanted for pleasurable things like a television, a car and a family vacation.

What you will find is that many of those same families also had agriculture roots and had gardens to help feed their families. During the war years, people were encouraged to have gardens often called “Victory Gardens”.  During the post WWII boom and migration to the suburbs the commitment to growing your own food faded. It was with the migration to “suburbia living” where we started to see the value system shift quite expectedly away simple living and saving for “the bling” if you will, toward one of bigger paychecks and ever larger wants and desires. For example, no longer was it a single car family, both parents had cars.  

In the last 20 years we have had two financial crisis- one around 2008 with the subprime, and our current COVID-19 pandemic. Personally, this is when we started Temple Terroir Urban Garden at our home as a way to offset and supplement our food needs reminisce of a long-forgotten time in our country’s history. If my 50-year-old self told my 20-year-old self: “one day you’re going to be a master gardener,” I would have laughed and said you are out of your mind! We made it through the sub-prime crisis but kept Temple Terroir growing food year and around, canning, pickling and giving our abundance away to those who needed and wanted fresh food. This became a part of our values that we hold dear today. Even since then, when one of our two cars needed to be “replaced”, we decided to try it with one car and have not yet purchased a second car.

Interestingly the COVID-19 pandemic caused the supply chains to be disrupted as companies physically distanced and even shut down. There is this this crazy phenomenon of people hoarding. This is where I recognized a heavy imbalance of our values. You can’t feed your family with the mansion, the Gulfstream G700, the red diamond or yacht no matter how many you have. You cannot hoard enough to feel like you have enough.

We all need food, water, sleep, shelter and sex. We all need to feel loved, valued and appreciated. Ron Finley the OG Gangsta Gardener from LA said it best “People have been valuing dumbshit, and now they see how valuable food is. The pandemic has hit the values-system rest button.” At least temporarily.

Trust me, I am not wanting demonize materiality and the pursuit of material things. My wife and I started our home-based network marketing business because we want more freedom and flexibility. And we only get that through building wealth, not by punching a time clock to collect a paycheck. When I think of resetting the value system, I think of bringing balance back to the system. Now is the time to establish that balance. Now is a great time to ask what you really value? Time with family and friends? Flexibility to travel or learn new things? Maybe just grow your own food like we do?

Many are missing that check right now during that shelter-in place even to the point of protesting but why not replace that check with an investment in yourself and values that truly matter? Now is the time to start your own business and victory garden. You can still have the grandiose car, house and vacation all bankrolled with your effort both in the business as well as the victory garden. Build health and wealth, and change the lives of those you love. Then the next financial crisis you will be in balance and ok. We’d love to have you work with us if this resonates for you.

6 Questions every Network Marketer Should Ask Themselves

Becoming a successful Network Marketer isn’t easy. It begins with that true desire to want to choose your destiny. But having that dream, and then being willing to do what it takes to achieve it are different things. Over my years leading people to be better at running their businesses, many think that they need to learn HOW to do something. But being successful has so much more to do with what you think over what you know how to do.

These six questions are powerful for anyone to consider when in network marketing. Ask yourself on a scale of 1-10 how well you do in these areas!

  1. Are you a risk taker? You must be willing to take chances, explore new concepts, ideas, people, and places to increase your success in your network marketing business.
    • My first big risk was signing up under someone I did not know. I knew I wanted the company and what they stood for. Then I had to take risks to find my upline as my sponsor has been nonresponsive.
  2. Do you take advantage of opportunities? Being able to see opportunities and seize them right away and not later is extremely important for anyone wanting to grow their wealth through this process. Opportunities to be on calls, learn from the best in the business, try a new product, even build testimonies for curiosity posts are all opportunities to seize!
    • One opportunity I take advantage of is a sale on a product I have not tried yet. When I get to try it I have better understanding of how it can benefit others. And even if it doesn’t “work for me” I can still speak to taste, etc.
  3. Do you feel fear and move through it with excitement? Fear is a part of the life of an entrepreneur, but entrepreneurs thrive in this environment that might feel a bit scary. And, even if they don’t thrive, they at least feel the fear and do it anyway. You might feel fear talking to people you don’t know, giving a presentation, prospecting, or opening up to social media to meet new people – can you push past and do it?
    • My biggest fear is calling people on the phone! I DREAD it! So, I plan a few calls and reach out. I have my scripts and questions ready. And guess what? It is never as bad as my mind made it out to be!
  4. Are you willing to learn? Successful network marketers are not afraid of learning new things, trying new concepts, stretching themselves, and getting out there, because let’s face it: although you are not alone in building your business (you have support through the organization) ultimately you have to do the work to grow it. This also means you know you need to keep learning and growing to get better.
    • I realized a full year in that I had to learn how to market on social media better! What I did when I first started worked, but it did not long term. I started finding the best of the best and watching videos some every day to improve.
  5. Do you adapt to change quickly? The world is moving fast. Technology seems to change faster than the speed of light! And you have to be willing to change with the needs of your customers and technology in your business.
    • My company NEVER tells us when they are going to do a sale. It’s just “surprise” flash sale! Well, my normal self would like time to plan and make graphics, to email or call some people ahead of time. Even prepare my team better, but instead I just have jump in quickly and make it happen now!
  6. Are you self-disciplined? An entrepreneur does not have a boss watching over them. In network marketing you must be able to get up and do what needs to be done, when it needs to be done, whether they want to do it or not. Who cares how you feel! Long day at work? Still have to get your Daily Do’s done!
    • My discipline is fairly good, except for Mondays. I have worked from home for many years, and I am an introvert. I ADORE my husband and LOVE being with him, but after the weekend, I feel drained. I want to just rejuvenate and chill. But I get my butt on the computer and start my day!

These are people I know will have success. They are coach-able and make the best team members! I know when anyone who scores themselves fairly well in these areas and joins my team, they can learn our step-by-step process to build a great network marketing business!

email or call me today and let’s get you started on my team!http://www.ctfoglobalfrequency.com/contact-us/

Whose Life are you Living?

I want to believe we all grow-up with an idea of what we want to be when we grow-up. Having a dream in our life is important, not only when we are young, but even as we grow older.

From my earliest memories I dreamt of making it to the National Football League (NFL). I recall watching the games and playing catch with Dad. My dad never pushed me toward the game, it was just something I thought I wanted. I always played with my friends in the neighborhood and I was surprisingly good. But my first test of actual football was my freshmen year of high school. My mother wanted me to focus on my studies but all my friends were playing so I begged her to let me play with the understanding that if my grades suffered I would stop immediately.

What an experience! In those days, we had no idea what went into playing football as the 24/7 news update cycle didn’t exist. YouTube didn’t exist. I find that most people, because they have not played a sport, have no idea the amount of work goes into preparing for any type of athletic competition. I can still remember the wind sprints and the drills. And I especially remember the first contact! Our coach brought the local pop warner team our practice to “hit” with us. That first contact definitely was a gut check for everyone who wanted to play, especially if you went against somebody with more experience! I as a saw several snot bubbles coming out of people’s noses some definitely quit right away. One of the pop warner players was a dear friend of mine. One I consider a brother and lifelong friend. He showed why they called him “Pound for Pound” that day practicing “contact”. He definitely wasn’t the biggest, but he always brought the ferocity! I was still invested in my dream.

Then the shear amount of effort along with drills like “The Oklahoma Drill” ended a lot of careers early, lol. The reason I mention this is because if you’re not truly invested in what you’re doing why are you doing it? It is really your dream, or just some silly little fantasy?

Although I was a child when I conceived of this dream when I arrived at my moment of truth, I was undeterred by the work related playing football. I love everything about the game. The camaraderie, friendship,  yes the violence,  hard practices and obviously the games. I learned some great life lessons on this journey, and I want to believe that I had an innate calling to the game, even though playing for the NFL did not play out.

When I ask whose life are you living, I’m referring to the vision and the dream. Are you going to work every day making someone else’s dream and vision come true? Or are you working towards yours?  Me I wanted to get to the NFL I tried my best it didn’t work out, but not once did I question why I was doing this because it was my dream and vision. Now I have a new dream, and just like wanting to play for the NFL, it is a big, hairy hard to reach dream. Starting my business with my wife. We are learning the drills, going to practice, and taking the hits, why? Because we want it. Because I want it. I am tired working for someone else’s dream!

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